The Winter Alliance has been formed by individuals from the snow sports, climate charity and mountaineering sectors.
We are realists and get that people fly to the mountains - but that doesn't mean that we can't offset our carbon footprint.
We wanted to be more than just another awareness and campaigning body, by breaking out of the traditional green bubble into the mainstream. In doing so, we have set the goal of making real change by offering our members and supporters positive actions that can provide a tangible carbon reduction.
Our initial focus is on encouraging the use of clean energy. Clean energy has become so much cheaper that this positive change will normally save people money. What's more, we can provide a platform which makes that switch really easy. On the back of this, our partners who enable the switch have agreed to provide support to maintain the campaign.
By taking small steps together, we truly believe we can make a difference whilst enjoying the things we love!